i am, by no means, a mere follower. i only hope to someday join in the movement of elevating guamanian food beyond the fiesta plate and folklore and into the mouths of the masses.
coaxing first-timers to embark on a food-inspired pilgrimage would be my ulterior motive. off-island guam-themed businesses rely heavily on patrons from guam or who have been there. i think appealing to a new and larger demographic would be the be best way to succeed.
pubechu is already a success. the presentation is not as you would have it on island. the scattered sunchokes and kim chee are clever twists to only hint of the full flavor profiles. as an enthusiasts, i enjoy this approach. i appreciate that they have acknowledged that they strive to thrive through the flavor of the food entirely - how it looks and how it's made does not have to be traditional as we have known it. the unexpected pleasure is extremely gratifying. i have only visited during a collaboration event. i have yet to return and delight in the full tasting menu. you go there expecting to eat food from guam and you never get what you expect. the experience sticks with you and will keep your interests piqued.
2847 mission street
San Francisco, ca
